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Gu CAMPUS
BSc (Hons) Business Administration (Undergraduate)
Course Objective:

The goal of BSc (Hons) Business Administration program is to prepare students for successful business careers in the global economy. This is achieved by providing students with work based learning, knowledge, skills needed to meet the challenges and opportunities of a global business market characterized by complexity, uncertainty, and diversity.

Eligibility Criteria:
  • 3 A levels subjects / Intermediate / HSc / Equivalent
  • Proficiency Certificate in English (from the previous institution or valid IELTS (at least 5.5 / TOEFL (550 Bands)
Duration The duration of Bachelor program of Business Administration Program is four 4 years, 44 Courses (40 Core / General, 04 Electives, 02 Dissertation), 141 Credit Hours.
Degree Requirement for Bachelor of Business Administration is:
  • Passing with cumulative Grade Point Average of 2.50 on scale of 4.00.
  • Writing Dissertation/Research of 6 credit hours.
  • Completing internship of 6-8 weeks covering 3 credit hours.
Foundation Semester Placement subject to non provision of valid IELTS / TOEFL score
Semester I Fundamentals of Accounting
IT in Business
English Composition
Communication Skills
Business Mathematics & Statistics
Semester II Financial Accounting
Micro Economics
Interpersonal Skills
Moral Philosophy
Business Mathematics & Statistics
Semester III Macro Economics
Business Communication
Principles of Marketing
Sociology
Statistical Inference
Semester IV Business Ethics
Business Report Writing
Business Finance
Logic and Critical Thinking
Principles of Management
Semester V Creativity & Innovation
Psychology
Organizational Behavior
Business Law
National & International Affairs
Semester VI E-Commerce
Financial Management
Money and Banking
Research Methodology
Corporate Reputation Management
Semester VII Cost Accounting
Production & Operation Management
Global Business Management
Human Resource Management
Marketing Management
Semester VIII Management Information System
Pakistan Economy
Investment and Portfolio Management
Financial Statement Analysis
Entrepreneurship
Semester IX Strategic Management
Risk Management
Treasury Management
Consumer Behavior
Dissertation - I
Semester X Dissertation
Elective Banking Credit Analysis and Investment Banking
Bank Management
Consumer Banking
Banking Law & Practices
Elective Finance Financial Statement Analysis
Risk Management
Treasury Management
Investment and Portfolio Management
Elective Hotel Management Hotel Service Management
Hotel Financing Budgeting
Food and Beverages Management
Hospitality Management
Elective HRM Recruitment and Selection
Managerial Skills
Training & Development
Leadership & Team Management
Elective I.T System Analysis and Design
Database Management
E-Business
Knowledge Management
Elective Management Total Quality Management
Organizational Development
Change Management
Crisis Management
Elective Marketing Brand Management
Sales Management
Export Marketing
Integrated Marketing
Elective Supply Chain Management Small and Medium Enterprises Management
Hospital Management
Logistics Management
Operation Management
Elective NGO Management Logistics Management
Supply Chain Management
Business Logistics
Operation Planning & Control